Sunday, May 26, 2013

Get Linked with LinkedIn

LinkedIn is the perfect website for business professionals. It’s a social networking platform specially designed for business professionals to connect. It’s a great opportunity to connect with professionals who are in the same or similar industries. You can find job postings from companies that are hiring in your line of work. There are several features that someone can use to their advantage. Below is a list of a few key steps you can take to start your very own LinkedIn profile.


1.     Fill Out your profile completely. It’s important that you be clear to explain exactly who you are or what your company is, who your clients are and how you help them. Doing this allows customers to immediately know what you offer and why they should contact you. Use keywords in your profile for search engine optimization.
2.     Upload a professional picture.
3.     Add your website(s) and Twitter account.
4.     Make it a habit to share interesting and engaging information.
5.     Don’t be afraid to brag a little. List your experience and accomplishments. This will give people the opportunity to find a reason to connect with you.
6.     Create and participate in groups. This allows you to connect with others and build reputation. Get engaged in the groups where your clients and potential clients participate as well as peer groups to get related and keep your finger on the pulse.
7.     Share your profile link on other networks. Customize your LinkedIn URL with your name and avoid the long version. Include a link back to your website with your information.
8.     Get endorsements and recommendations. It’s basically testimonials on LinkedIn from people you’ve worked with before. It’s oaky to request customers to give you written recommendations or simply endorse you or your company for its skills or expertise. I would advise you to reciprocate and do the same for them. 



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