Sunday, December 8, 2013

Tips On How Businesses Can Use Social Media & Get Great Results

Social media can be useful to anyone whether you’re using it for personal pleasure or business purposes. Over the last few years, social media has evolved and become one of the biggest industries today. Businesses are now turning to social media to help increase sales and much more. Businesses both big and small are incorporating social media platforms such as Twitter, Facebook, and YouTube. It opens a gateway to engage in conversation with consumers but also works as an outlet to increase sales.

The main objective for businesses is to get a return on investment, right? Using these tips from Social Media Examiner can help increase ROI through social media.

#1 Use social media to promote your offers.
#2 Tag your URLs so you know they come from social (platforms).
#3 Survey your customers about how they found you.
#4 Use Google + to influence your SEO presence.

There are a variety of social networks to choose from but listed below in an infographic is the top nine social networks for small and medium businesses based on:

Reach: How Many Members
   Time Investment Required
   Quality of Interaction (from a business perspective)
Fun (our highly-scientific and proprietary research)



Infographic (source)


For those that do not want to be overwhelmed with social many social networks but still want results, I suggest using Twitter and Facebook. If used correctly, both of them can produce great results.

Twitter is a social network that has real-time communication used by millions of people and businesses to instantly share and discover information. Using only 140 characters, users share tweets, which can be information, photos, quotes, videos, articles, links and more.

Facebook is the world’s most popular social networking website. It allows users to connect with friends, work colleagues or people you may not know online. For business purposes, you can create a Business Fan Page. With this page you can share tips about your product or service, show tutorials, post blogs and more.

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